ACRES

Website Redesign

This is a group project for assignment on Information Architecture during the General Assembly UXDI course.

ACRES is a Singapore based non-profit organisation with a mission to help and raise awareness of wildlife animals' welfare. Their operational supports are based on donations and volunteers.

An improved website with better information architecture and content strategy would help with the outreach so people would better understand what they do and what they stand for, and hopefully will increase engagement and support.

Duration

2 weeks.

Team

3 people.

Challenges

Cluttered information architecture with unclear sitemap and orphaned pages.

Lengthy content copywriting.

Process

Content audit, user testing, competitive analysis, data synthesis, user personas, card sorting, tree testing, information architecture, user flow, mock-up & prototype.

Key roles

Project management, research plan, data synthesis, wireframing, prototyping.

Project Background & Design Process

Research & Analysis

User Personas

Problem & Solution Statements

Information Architecture

Design Proposal

Usability Test & Design Iteration

Prototype

Click on image above to go to prototype